OUR TEAM


Roberto A. Wolf Webels, Mexico General Manager
Roberto has been dedicated to animal care since childhood, when he volunteered at the Chapultepec Zoo in Mexico City. After studies in philosophy and veterinary medicine, he held curatorial positions at Africam Safari Zoo in Puebla, Tamatán Zoo in Tamaulipas, and served as the director of fauna at El Nido sanctuary in Ixtapaluca. Roberto participated in conservation advisory groups for the Mexican and U.S. governments related to the Mexican gray wolf, ocelot, and California condor. With an emphasis on wolf reintroduction, he worked for SEMARNAT (Mexico’s federal wildlife agency) and CONANP (natural protected areas commission), including experience with binational conservation in Sonora. Since 2021, Roberto continues the Northern Jaguar Project’s work to create cooperative solutions for the conservation of jaguars.

Cholla Rose Duir, Assistant Director
Cholla Rose Duir was born in Tucson, AZ, and has lived throughout the Southwestern region. Cholla’s nonconformist parents instilled a deep appreciation for the environment, art, and social justice in their children. Cholla received an AS degree in Veterinary Technology (2003) and a BA in Sustainability Studies (2019) from Colorado Mountain College. She has always felt a kinship with animals and began her career with animals as a veterinary technician with a particular interest in wildlife. After more than a decade in the veterinary medicine field, she decided to pursue a degree in sustainability with an emphasis on wildlife conservation. Over the past five years, Cholla helped manage the Borderlands Wildlife Preserve in Patagonia, AZ. She joined Northern Jaguar Project in October 2023 and is excited to be a part of a team dedicated to working with people and jaguars.
If you could be any wild animal for a day, what would you be — and why?
I would be a bird. I would love to experience flight, and when I was younger, I dreamed of becoming a pilot. I got to fly a small plane over the ocean in San Diego once, but life had different plans for me, and I ended up going into veterinary medicine after high school.
What sparked your love for nature or animals?
It is hard to say what sparked my love for animals since I cannot remember when I was not drawn to them. As a child, I spent much time alone outdoors and grew up within walking distance of the U of A farm in Tucson, AZ. I rode horses weekly for years, and my parents allowed me to drag home stray animals frequently to care for. I always connected with the animals and related to them as close friends or equals. I still do today and try to give them the same respect as I would a person.
What’s the most unforgettable wildlife encounter you’ve had?
One summer in college, I lived alone in a remote cabin in the Colorado mountains. It was the only rental I could find that was pet-friendly, and I had a cat and a dog at the time. One evening at sunset, my cat, who was outside, jumped back indoors at a very high speed through my bedroom window. Expecting she was running from a coyote, I pulled back the curtains to scare it away and found myself staring into the eyes of a Canada lynx! The only thing separating us was the pain of glass. We held each other’s gaze for a few seconds before it retreated to about fifty feet away to watch the house for more easy snacks. It was a beautiful encounter with a happy ending for everyone involved, including my very lucky cat.
How do donor contributions help you make a real-world impact?
Donor contributions allow NJP to support dedicated staff members like me financially. Contributions enable me to complete all the administrative tasks, outreach, and communication to ensure NJP’s mission is well communicated and continues inspiring support. This support continues to fund the stewardship and expansion of the 56,000-acre Northern Jaguar Reserve, the Viviendo con Felinos ® program, scientific research, and education. These programs have led to a stable population of jaguars in the reserve region, an actual, measurable, real-world impact!

Carmina E. Gutiérrez González, Ph.D., Research Coordinator
Carmina received her M.S. from the Instituto de Ecología, studying mammalian carnivore communities and camera trapping in arid ecosystems. She particularly likes to work with GIS, landscape ecology, and population dynamics related to carnivore species, and has led camera training for the Yaqui community in the Sierra Bacatete. Carmina started working on the Northern Jaguar Reserve in 2008, and in 2016, received her Ph.D. in Biological Sciences from the Universidad Autónoma de Querétaro based on her jaguar research on the reserve and Viviendo con Felinos ranches. She has participated in carnivore projects in Querétaro, Sonora, Sinaloa, Jalisco, and Belize. Carmina finds each trip to the reserve to be an adventure within its ever-changing and unique wilderness landscape.
What’s your “origin story”? How did you find your way into wildlife work?
I was fortunate to study at the same university where Dr. Carlos López is working (Autonomous University of Querétaro). He saw in me a potential I didn’t even know I had for working with wildlife. Thanks to him, I began working with carnivores, which later led me to support my first project with jaguars in the Sierra Gorda of Querétaro, and eventually with jaguars in Sonora, where I had the opportunity to get to know the Northern Jaguar Reserve.
How did you find your way to work with NJP/ACN/the Northern Jaguar Reserve?
I had the opportunity to support the Yaqui community in Vícam, Sonora with their first camera trap monitoring effort to search for jaguars in the Sierra de Bacatete. During this fieldwork, I met the staff working at the Northern Jaguar Reserve, who later invited us to join the project there.
Was there a moment when you *knew* this was your calling?
I don’t have one specific moment. I believe that every day there are certain activities that help keep me on this path. For example, I love photo-identifying wild cats—every time I get a “match” for a jaguar or ocelot, I feel like that’s the reason it’s worth continuing to analyze the photos. When I see the joy on children’s faces after a festival, or when people speak positively about the project, I feel that it’s worth continuing to raise awareness.
How do you and your team keep the energy up during tough stretches?
There have been moments when fear and uncertainty were overwhelming—for example, during the COVID-19 pandemic—but we all knew we had to stay alert, take care of ourselves, and keep moving forward with our work. Each member of our team understands that no matter what part of the work we do, we are a fundamental piece in the conservation of the jaguar. We all know that the small actions we take each day are ultimately reflected in the number of jaguars detected, the photos of cubs, and the positive comments from community members about wildlife. And even though each of us plays a small part, we know we are part of something much bigger.
¿Cuál es tu “historia de origen”? ¿Cómo encontraste tu camino hacia el trabajo con la vida silvestre?
Tuve la suerte de estudiar en la misma universidad donde el Dr. Carlos López está trabajando (Universidad Autónoma de Querétaro). Él vio en mí el potencial que ni yo sabía que tenía para trabajar con la fauna silvestre. Gracias a él empecé a trabajar con carnívoros para después apoyar en mi primer proyecto con jaguares en la Sierra Gorda de Querétaro y posteriormente con jaguares en Sonora donde pude conocer la Reserva Jaguar del Norte.
¿Cómo encontraste tu camino a trabajar con NJP/ACN/Reserva Jaguar del Norte?
Tuve la oportunidad de apoyar a la comunidad Yaqui en Vicam, Sonora en su primer monitoreo con cámaras trampa para buscar jaguares en la Sierra de Bacatete. Durante este trabajo de campo, conocí al personal que trabajaba en la Reserva Jaguar del Norte, quienes posteriormente nos invitaron a trabajar ahí en el proyecto.
¿Hubo un momento en el que *supiste* que esto era tu vocación?
No tengo un momento específico. Creo que cada día tengo ciertas actividades que me sirven para seguir en este camino, por ejemplo, amo fotoidentificar felinos, cada que obtengo un “match” de jaguares u ocelotes, siento que esa es la razón por la que vale la pena seguir analizando fotos, cuando veo la felicidad en los niños después de un festival o las personas nos hablan bien del proyecto, siento que vale la pena seguir concientizando a las personas.
¿Cómo tú y tu equipo mantienen la energía en los momentos difíciles?
Hay momentos donde el miedo y la incertidumbre han sido mayores, por ejemplo, durante la pandemia de COVID-19 pero todos sabíamos que debíamos mantenernos alertas, cuidarnos y seguir adelante con nuestro trabajo. Cada miembro de nuestro equipo sabemos que no importa qué parte del trabajo hagamos, somos una pieza fundamental en la conservación del jaguar. Todos sabemos que las pequeñas acciones que hacemos cada día, al final se ven reflejadas en el número de jaguares detectados, las fotos de cachorros, los comentarios de personas de la comunidad en favor de la vida silvestre y aunque cada quien hace una pequeña parte, sabemos que somos parte de un gran proyecto.

Miguel A. Gómez Ramírez, M.Sc., Reserve Manager
Miguel has worked with wildlife conservation projects in Querétaro, Sinaloa, Jalisco, Colima, Chihuahua, and Sonora. He enjoys nature photography and loves spending time in the field. Miguel previously collaborated in training the Yaqui indigenous community in the use of motion-triggered cameras, confirming jaguar presence in the Sierra Bacatete. He also worked with Naturaleza y Cultura Sierra Madre to design a camera monitoring strategy to study jaguars near Alamos. Miguel began working on the Northern Jaguar Reserve in 2008. In 2015, he received his M.S. in Biological Resources from the Universidad Autónoma de Querétaro focused on ocelot densities on the reserve and Viviendo con Felinos ranches.

Cristhian A. Valente Sánchez, Field Biologist
Cristhian is a biologist graduated from the Autonomous Metropolitan University in Mexico City. His main goal is to contribute to the development of a more environmentally friendly and responsible society. He has experience working in private consultancy and has been involved in conservation projects both in Mexico and abroad. Before joining the Northern Jaguar Project, Cristhian assisted in developing experiments with insects in the Peruvian Amazon and helped set up camera traps for mammal surveys in the same region. Currently, he serves as the field biologist managing the placement and maintenance of motion-triggered camera traps on Viviendo con Felinos ® ranches. Additionally, he assists with other activities of the project as needed. Personal interests include cooking and studying the Japanese language. He also enjoys volunteering, which has taken him to far places like Burundi in Africa.
If you could be any wild animal for a day, what would you be — and why?
Right now, I would like to be a lizard. As a child, I loved climbing trees and spending a lot of time in them—even at night, to watch the stars, or when the wind blew strong so it would sway me from side to side. This habit led my grandfather to give me the nickname “Lizard.” He passed away recently, and I think that wherever he is, I could bring a smile to his face by saying, “Look, Grandpa, I’m a lizard—make the wind blow.”
What’s one surprising skill or hobby that helps you in your role?
It’s not surprising, and it’s quite common, but I like to write before going to sleep or upon waking up. It helps me relax, clear my mind, and not forget the crazy and nonsensical ideas I have while walking in the mountains during the day.
What’s the most unforgettable wildlife encounter you’ve had?
Four years ago, in southeastern Mexico, my coworker and I had spent the entire morning trying to extract a crocodile from a deep reservoir full of branches. Due to a sudden change of plans, machinery was scheduled to enter that same day to destroy that body of water. I don’t know if it was curiosity or hunger, but after a couple of failed attempts, the large animal finally fell into our trap. Tired and completely soaked, we immobilized it, loaded it into the vehicle, and drove many kilometers with the goal of showing it to the national environmental authorities so they could decide on a relocation site. However, due to an unexpected delay on their part, the meeting was postponed by a day. With night approaching and no way to return to the jungle, the question arose: What would we do with that enormous crocodile? We saw no better option than to put it in the apartment where we lived. So, very quietly, we carried it up the stairs and put it into one of the rooms. After securing and hydrating it, each of us went to sleep—or at least tried to—because who could close their eyes knowing there was a crocodile under their bed? The classic childhood fear, but as adults and 100% real. The hardest part awaited us the next day when trying to get it out. We were almost at the stairs when suddenly the neighbor’s door opened and they saw us carrying that animal down the hall. My coworker and I looked at each other and feared the worst when we saw the neighbor’s partner also come out; we thought they would make a fuss and accuse us of having a dangerous animal in the apartment. But that wasn’t the case. Seeing their amazed and excited faces, we explained that we were biologists and that due to circumstances beyond our control, we had to do this. It turned into a very pleasant conversation where they expressed their admiration for the work we were doing. When they said goodbye, they left us a couple of very cold beers to drink later; as a reward, we let them pet the animal. I will never forget the words and excitement on the faces of those two nurses. Just as I won’t forget that first crocodile, nearly three meters long, that I had to relocate; wherever it is now, I hope it forgives me for putting it through that difficult time.
Si pudieras ser cualquier animal salvaje por un día, ¿cuál serías y por qué?
En este momento, me gustaría ser una lagartija. De niño me encantaba trepar árboles y pasar mucho tiempo en ellos, incluso durante la noche para observar las estrellas, o cuando corría fuerte el viento paraque me meciera de un lado a otro. Este comportamiento hizo que mi abuelo me diera el sobrenombre de “Lagartija”. Él murió recientemente, y creo que, donde sea que este, podría sacarle una sonrisa al poder decirle, “mira abuelito, soy una lagartija, haz que sople el viento”.
¿Cuál es una habilidad o pasatiempo sorprendente que te ayuda en tu función?
No es sorprendente, y es bastante común, pero me gusta escribir antes de dormir o al despertar. Me ayuda a relajarme, aclarar mis ideas, y a no olvidar ideas locas y sin sentido que pienso durante los días caminando en la sierra.
¿Cuál ha sido tu encuentro más inolvidable con la vida silvestre?
Cuatro años atrás, en el sureste de México, mi compañero de trabajo y yohabíamos pasado toda la mañana intentando extraer un cocodrilo de un represo profundo lleno de ramas. Por un drástico cambio de planes, la maquinaria entraría ese mismo día a destruir ese cuerpo de agua. No sé si fue su curiosidad o el hambre, pero después de un par de intentos fallidos, el gran animal por fin cayo en nuestra trampa. Cansados y completamente mojados, lo inmovilizamos, lo trepamos al carro y condujimos muchos kilómetros, con el objetivo de mostrarlo a las autoridades ambientales nacionales y ellos definieran sitio para reubicarlo. Sin embargo, debido a un imprevisto de su parte, la reunión se pospuso un día. Con la noche a punto de llegar, y sin forma de regresar a la selva, surgió la pregunta ¿Qué haremos con ese enorme cocodrilo? No vimos mejor opción que meterlo al departamento donde vivíamos. Así que, muy sigilosamente lo subimos por las escaleras y lo introdujimos a uno de los cuartos. Después de reasegurarlo e hidratarlo cada uno se fue a dormir. O esa era la idea, pues ¿Quién podría cerrar los ojos sabiendo que hay un coco debajo de su cama? El clásico miedo de un niño, pero de adulto y 100% real. Lo mejor nos esperaba el día siguiente al intentar sacarlo. Casi llegábamos a las escaleras cuando de repente la puerta del vecino se abrió y nos vio cargando ese animal por el pasillo. Mi compañero y yo nos miramos y pensamos lo peor al ver que la pareja del vecino también salía, creímos que harían un escándalo y nos acusarían por tener a un animal peligroso en ese lugar. Pero no fue así, al ver su cara de asombro y emoción les explicamos que éramos biólogos y que por cosas fuera de nuestro control tuvimos que hacer eso. Fue una plática muy amena, donde nos expresaron su admiración por el trabajo que hacíamos. Al despedirse nos dejaron un par de cervezas bien frías para beber más tarde; nosotros, en recompensa les dejamos acariciar el animal. No olvidaré las palabras y la emoción en las caras de ese par de enfermeros. Así como no olvidaré a ese primer cocodrilo de casi tres metros que tuve que reubicar; donde quiera que este, espero me disculpe por hacerle pasar ese mal rato.

Heraclio “Laqui” Duarte López, Field Technician
Laqui started as a resident vaquero on the Northern Jaguar Reserve, along with his father, brother, and nephew. He has assisted visiting researchers since 2010, with particular interest in studying birds on the reserve. Laqui is trained in camera placement and maintenance, and today is responsible for checking motion-triggered cameras on the reserve and Viviendo con Felinos ranches. He also has experience with restoration techniques and tractor operation, and helps with gabion construction and invasive species removal as available. His son, José Ezequiel, participates in our Eco-Guardian program. Laqui is a recipient of the Disney Conservation Hero award.
What’s your “origin story”? How did you find your way into wildlife work?
My origin story begins in Sahuaripa, the place where I was born and raised. As a child, my parents took me to a cattle ranch where my father worked, and from that moment on, I began to connect with wildlife—a connection that continues to this day.
What sparked your love for nature or animals?
My love for nature began at a very young age. Being in contact with the natural world, I enjoyed—and still enjoy—watching and observing wild animals, whether they are land animals, birds, or aquatic creatures. I always feel a sense of joy just being able to see them, even if only for a few seconds.
What part of your work makes you proudest?
I feel proud to work in conservation. And when people ask me what kinds of animals are in the reserve, it’s an honor to tell them a bit about what’s there and about the work we do in the reserve.
¿Cuál es tu “historia de origen”? ¿Cómo encontraste tu camino hacia el trabajo con la vida silvestre?
Mi historia de origen comienza en Sahuaripa lugar donde nací y crecí. Siendo un niño mis papás me llevaron a un rancho ganadero donde trabajaba mi papá, desde ahí empecé a relacionarme con la vida silvestre hasta el día de hoy.
¿Qué despertó tu amor por la naturaleza o los animales?
Mi amor por la naturaleza empieza desde muy chico, estando en relación con la naturaleza, me gustaba, y aun me gusta ver y observar a los animales silvestres, tanto terrestres, como aves y acuáticos. Siempre siento bonito poder verlos aunque sea por segundos.
¿Qué parte de tu trabajo te hace sentir más orgulloso/a?
Me hace sentir orgulloso el hecho de trabajar en la conservación. Y cuando la gente me pregunta que si que tipos de animales hay en la reserva, es un orgullo platicarle un poco acerca de lo que hay y del trabajo que hacemos en la reserva.

Helí Coronel Arellano, Ph.D., Photo Database Technician
Helí received a bachelor’s degree in Biology from the Universidad Autónoma de Hidalgo and later studied at the Universidad Autónoma de Querétaro, where he received his M.Sc. and Ph.D. in Biological Sciences. Helí’s primary interests are related to medium and large mammal ecology and conservation, and he has worked with more than 20 projects involving Mexican gray wolf, jaguar, black bear, white-tailed deer, and gray fox. He has experience in natural protected areas as well as urban environments. Following completion of a post-doctoral study at the Universidad Nacional Autónoma de México, Helí joined our team to share his passion for wildlife in 2020.
What’s your “origin story”? How did you find your way into wildlife work?
In the final semesters of my Biology degree, through different subjects (e.g., paleontology, fungi, botany), I had the opportunity to do fieldwork. Working with wildlife turned out to be the most fascinating part — especially with mammals — due to the challenges their study and conservation present.
If you could be any wild animal for a day, what would you be — and why?
A black bear, because I’d spend most of my time in the forest eating as much as I want without worrying about weight. I could sleep for countless hours during hibernation. And, being a top predator, it’s unlikely anything or anyone would bother me.
What’s one surprising skill or hobby that helps you in your role?
Perseverance — because I need to review large volumes of photographs, I must remain consistent and disciplined to process so many images efficiently.
What sparked your love for nature or animals?
Becoming fully aware that they are threatened by our activities — it’s our duty to help conserve them, whether through small actions or large-scale initiatives involving many stakeholders.
What’s the most unforgettable wildlife encounter you’ve had?
I was helping with a black bear monitoring project, placing camera traps in the Sierra del Nido, Chihuahua. It was a cloudy, very windy day. As we walked a mountain trail with equipment on our backs and sweating heavily, we found a large male black bear sleeping right in the middle of the path. Once he noticed us (from about 5–8 meters away), still a bit drowsy, he looked at us, got up, turned around, and slowly walked away in the opposite direction — giving us a unique chance to observe him fully.
That encounter left a deep impression on me. I realized that, because of the trail’s winding shape and the sound of the wind, the bear never heard us coming. To this day, that moment has given me hours of reflection and so many questions: Why didn’t he attack after being startled? What can I do to protect them? Why weren’t they protected under Mexican law back in 2006? How do they still persist on ranches where predators have been killed for decades? Some of those questions remain unanswered.
What part of your work makes you proudest?
Knowing that I’m contributing to the protection of the northernmost breeding population of jaguars in northwest Mexico.
What’s something donors might be surprised to learn about your work?
I’ve reviewed 1.6 million photographs and 3,200 videos, where I’ve seen countless beautiful images and fascinating wildlife moments: jaguars, deer, peccaries, coatis, turkeys with chicks, pumas marking their territory (scratching tree trunks, defecating, urinating), a herd of peccaries defending against a jaguar attack, animals mating (jaguars, deer, peccaries), species that theoretically shouldn’t be in the area (like otters and black bears), predators with unusual prey (gray foxes with snakes in their mouths), foxes and skunks walking together on trails (a behavior seen elsewhere in their range), deer fighting for territory, coyotes carrying various items (prey, sticks). It’s impossible to remember all the curiosities I’ve seen.
Is there anything else you would like our followers to know about you or your work?
I’m deeply grateful to donors for giving me the privilege to do work that brings me great personal satisfaction and contributes to the conservation of threatened species.
Your support is vital for the survival of the wild cats not only in the reserve and neighboring ranches, but also in Mexico and the United States. This place has become an international model of conservation.
Our work is slow, difficult, and labor-intensive — and it can only be measured in the long term. Especially now, when both Mexico and the U.S. have gradually neglected the effective protection of endangered species.
Thank you for your support. We’re committed to not letting you down — and to letting our results speak for our work. Sending warm regards.
¿Cuál es tu “historia de origen”? ¿Cómo encontraste tu camino hacia el trabajo con la vida silvestre?
En los últimos semestres de la mi carrera (Lic. Biología), en diferentes materias (e. g. paleontología, hongos, botánica), tuve la oportunidad de hacer prácticas de campo, y justo, el trabajo con la fauna silvestre fue lo más fascinante, en particular con el grupo de los mamíferos, debido a los retos que conlleva su estudio y conservación.
Si pudieras ser cualquier animal salvaje por un día, ¿cuál serías y por qué?
Un oso negro, ya que pasaría la mayor parte de mi tiempo en el bosque, comiendo lo más que pueda, sin preocuparme por el peso, podría dormir miles de horas cuando toque hibernar; al ser un depredador tope, sería poco probable que algo o alguien quiera molestarme.
¿Cuál es una habilidad o pasatiempo sorprendente que te ayuda en tu función?
Perseverancia, ya que al tener que revisar una gran cantidad de fotografías debo mantenerme constante y diciplinado, para así poder procesar una gran cantidad de imágenes.
¿Qué despertó tu amor por la naturaleza o los animales?
Al tener plena consciencia de que se encuentran amenazados por culpa de nuestras actividades, es nuestra obligación contribuir a conservarlos, desde una pequeña acción hasta iniciativas que involucren diferentes actores.
¿Cuál ha sido tu encuentro más inolvidable con la vida silvestre?
Me encontraba ayudando en un proyecto de monitoreo de oso negro poniendo trampas cámara en la Sierra del Nido, Chihuahua, era un día nublado y con mucho viento, así, al caminar por una vereda de montaña con el equipo en la espalda y sudando la gota gorda, en medio de la verada, se encontraba durmiendo un oso negro macho de gran tamaño; al darse cuenta de nuestra presencia (entre unos 5-8 m), un tanto somnoliento, nos miró, se levantó, dio media vuelta y comenzó a caminar lentamente en dirección opuesta, dándonos una oportunidad única de observarlo totalmente. Después del impacto que me generó este encuentro, me di cuenta de que, gracias al serpenteo de la vereda y el ruido del viento, el oso jamás nos escuchó acercarnos. Este encuentro, hasta la fecha me ha dado muchas horas de reflexión, demasiadas preguntas me surgieron, por ejemplo, ¿por qué no nos atacó al ser sorprendido? ¿qué puedo hacer para protegerlos? ¿por qué no se encontraban protegidos por las leyes mexicanas (en 2006)? ¿cómo es que en ranchos ganaderos que llevan matando depredadores por décadas, aún persisten?, preguntas que, en algunos casos, aún no encuentro una respuesta adecuada.
¿Qué parte de tu trabajo te hace sentir más orgulloso?
Saber que estoy contribuyendo a proteger a la población reproductiva más norteña de jaguar en el noroeste de México.
¿Qué es algo que podría sorprender a los donantes sobre tu trabajo?
He revisado un millón seiscientos mil fotografías y tres mil doscientos videos, en los cuáles he observado infinidad de hermosas fotografías y curiosidades de la fauna silvestre. Desde jaguares, venados, pecarís, coatís, guajolotes con sus crías, pumas marcando su territorio (arañando troncos de árboles, defecando, orinando), una manada de pecarís defendiéndose del ataque de un jaguar, mamíferos haciendo bebes (apareándose) entre jaguares, venados, pecarís, especies que en teoría no deberían estar en el sitio (como nutrias y osos negros), depredadores con presas no comunes, (zorras grises con serpientes en el hocico), zorras y zorrillos caminando juntos por veredas (comportamiento reportado en otros sitios de su distribución), venados luchando por un territorio, coyotes con diferentes objetos en el hocico (presas, troncos), me es imposible recordar todas las curiosidades.
¿Hay algo más que te gustaría que nuestros seguidores supieran sobre ti o tu trabajo?
Agradezco enormemente a los donadores por otorgarme el privilegio de llevar a cabo un trabajo que me da una gran satisfacción personal y en pro de la conservación de especies amenazadas. Su contribución es de vital importancia para la persistencia de los felinos presentes no solo en la reserva y ranchos aledaños, sino en México y Estados Unidos, ya que es un referente de conservación a nivel internacional; nuestro trabajo es un proceso lento, difícil, laborioso y solo se puede medir a largo plazo, sobre todo, en este momento, en que México y Estados Unidos han descuidado paulatinamente la protección efectiva de especies amenazadas, por su apoyo, muchas gracias y estamos convencidos de que no los vamos decepcionar y que nuestros resultados hablaran también por nuestro trabajo, les mando un gran saludo.

Walquiria G. Duarte Arvayo, Field Office Assistant
Walquiria completed a bachelor’s degree in psychology at the University of Sonora in December 2021. She leaned her social service and professional practices toward environmental education. In June 2022 she joined our team in the Sahuaripa field office. She carries in her nature the love of the countryside and wildlife. She is an altruistic, entrepreneurial, dynamic young woman, with a great sense of humor and responsibility. Curiosity to continue learning is one of her characteristics.
What part of your work makes you proudest?
Knowing that I’m helping with conservation—especially given the current state of our planet—contributing to an organization dedicated to preservation and recognizing the importance of living beings is very fulfilling. Working to recover and protect our planet isn’t something that concerns many people. Every day in my job, I remember that we are planting seeds of life for future generations of humans and all species.
What sparked your love for nature or animals?
I grew up surrounded by people who love nature and animals. I learned to recognize their value as living beings and how important it is to care for them and respect their space from a very young age. But it wasn’t until I joined NJP/NCF that I truly understood how relevant they are to our lives.
If you could be any wild animal for a day, what would you be — and why?
I would be an ocelot. I think it’s a very interesting and mysterious feline. I’d like to know what they do during the day, where they go, and enjoy their abilities.
¿Qué parte de tu trabajo te hace sentir más orgulloso?
Saber que estoy apoyando con la conservación, más teniendo en cuenta la situación de nuestro planeta en la actualidad, el contribuir con una organización dedicada a la preservación y el reconocer la importancia de los seres vivos me es gratificante, ya que moverse por recuperar y proteger nuestra tierra no es una actividad que les preocupe a muchos. Cada día en mi trabajo recuerdo que estamos sembrando semillas de vida para las futuras generaciones humanas y de cualquier especie.
¿Qué despertó tu amor por la naturaleza y los animales?
Crecí rodeada de personas que aman la naturaleza y los animales, aprendí a reconocer su valor como seres vivos y lo importante que era cuidarlos y respetar su espacio de desarrollo desde muy pequeña, pero fue hasta que llegue a NJP/ACN que entendí con más profundidad cuán relevante son para nuestras vidas.
Si pudieras ser cualquier animal salvaje por un día, ¿Cuál serias y por qué?
Sería un ocelote. Me parece un felino muy interesante y misterioso, me gustaría saber que hacen durante el día a donde van y disfrutar de sus habilidades.

Braulio Duarte López, Vaquero
Braulio is the eldest of our vaquero Laco’s sons and inherited his father’s work ethic and knowledge. He has an inner drive to work hard as a skilled albañil (handyman) and produces quality results. As a fulltime vaquero on the Northern Jaguar Reserve since 2015, Braulio builds with adobe, wood, and stone, collects rocks to make gabions, helps repair and install fencing, and assists with motion-triggered camera maintenance as needed. Braulio likes to spend time working as a leather artisan, making belts, scabbards, and repairing saddles.
What’s your “origin story”? How did you find your way into wildlife work?
From a very young age, I was connected to fieldwork and nature. I’m originally from the town of Sahuaripa, with ancestors from nearby villages and ranches. A love for the countryside and animals runs in my family. I’ve been exposed to wildlife practically my whole life since I was a child, and I’ve learned to know, understand, and respect it.
How did you find your way to work with NJP/ACN/the Northern Jaguar Reserve?
I first went to the “La Ventana” ranch, which is now part of the Northern Jaguar Reserve, when I was 12 years old, on vacation with an uncle. Years later, I started working as a cowboy in the area alongside my father. Between 2011 and 2012, I was invited to work occasionally at the Northern Jaguar Reserve, and today I am a member of the NJP/NCF team with more than 30 years of experience.
What’s one surprising skill or hobby that helps you in your role?
Horseback riding, animal handling, especially with horses as a means of transport. I have experience taming them, shoeing them, and providing general care.
What’s the most unforgettable wildlife encounter you’ve had?
Being just a few meters away from a puma.
What’s a “day in your life” like at the organization?
When in the field, you always wake up at dawn, prepare firewood and a fire, make coffee and breakfast, and then start the day heading out into the field. You return to camp before nightfall to rest.
¿Cuál es tu “historia de origen”? ¿Cómo encontraste tu camino hacia el trabajo con la vida silvestre?
Desde muy pequeño estuve relacionado con el trabajo de campo y la naturaleza, originario del pueblo de Sahuaripa con antepasados originarios de pueblos y ranchos cercanos a Sahuaripa. El gusto por el campo y los animales ha sido hereditario. He estado expuesto a la vida silvestre prácticamente toda mi vida desde que era un niño, la cual he aprendido a conocer, entender y respetar.
¿Cómo encontraste tu camino a trabajar con NJP/ACN/Reserva Jaguar del Norte?
Fui por primera vez el rancho “la Ventana” que ahora es parte de la Reserva Jaguar del Norte, a mis 12 años de edad, de vacaciones con un tío. Años después comencé a trabajar como vaquero en la zona junto a mi padre. Entre los años 2011 y 2012 soy invitado a trabajar eventualmente en la Reserva Jaguar del Norte y hoy en día soy miembro del equipo NJP/ACN con más de 30 años de experiencia.
¿Cuál es una habilidad o pasatiempo sorprendente que te ayuda en tu función?
Cabalgar, manejo y trato con los animales, especialmente con los caballos como medio de transporte. Tengo experiencia en el proceso de amansarlos, herrar y cuidados en general.
¿Cuál ha sido tu encuentro más inolvidable con la vida silvestre?
El estar a unos metros de distancia con un puma
¿Cómo es un día en tu vida, dentro de la organización?
Estando en el campo, siempre hay que despertar al amanecer, preparar leña y lumbre, preparar café, los alimentos para desayunar y comenzar la jornada con rumbo al campo durante el día, y regresar al campamento antes del anochecer para descansar.

Heraclio “Laco” Duarte Robles, Vaquero
Laco, who works alongside his sons and grandson, patrols the Northern Jaguar Reserve to keep trespassers out and maintains fences to prevent wandering cattle from coming in. He is a traditional Sonoran vaquero, originally from Arivechi, and worked as the lead vaquero on these ranches since 1982. Laco has seen jaguars on more than a dozen occasions and knows this terrain better than anyone. He is also a local artisan and makes traditional leather lassos.

Braulio J. “Junior” Duarte Arvayo, Vaquero
The younger Braulio enthusiastically joined our field team in 2017. He rapidly developed the skills to help with motion-triggered camera operation, as well as a passion and knowledge for wildlife. In addition to maintenance and restoration activities, Braulio helps with biological monitoring. While working on the Northern Jaguar Reserve, he has overcome his fear of snakes and can handle non-venomous reptiles, if needed, to move them out of harm’s way.
What’s your “origin story”? How did you find your way into wildlife on the Northern Jaguar Reserve?
On my family’s side—my grandfather, father, and uncle—they had been working in the area of the Northern Jaguar Reserve for years. They invited me to work with them a few times, and I liked the work that was being done. During the times I worked with them, they liked my performance, and some time later, Randy (prior reserve manager) hired me.
If you could be any wild animal for a day, what would you be — and why?
I would like to be a jaguar because I like that feline, and I’m curious to know what a jaguar’s journey through the reserve is like over the course of a whole day.
What sparked your love for nature or animals?
Once I started working, as I went along doing different tasks and getting to know various species, I started to really enjoy it—especially as I kept learning more about animals and nature, and how to protect them.
¿Cómo encontraste tu camino a trabajar con NJP/ACN/Reserva Jaguar del Norte?
Por parte de mi familia abuelo, papá y tío, ellos tenían años trabajando en la zona de la Reserva Jaguar del Norte. Me invitaron a trabajar algunas veces con ellos y me gustó lo que se hacía, las ocasiones que estuve trabajando les gustó mi desempeño y tiempo después me contrató Randy.
Si pudieras ser cualquier animal salvaje por un día, ¿cuál serías y por qué?
Me gustaría ser un jaguar por qué me gusta ese felino, y tengo curiosidad por saber cómo es el recorrido de un jaguar por la reserva un día completo.
¿Qué despertó tu amor por la naturaleza o los animales?
Ya estando en el trabajo, conforme lo que iba haciendo y conociendo diferentes especies, me fue gustando, también al ir aprendiendo más cosas sobre los animales y la naturaleza, y saber cómo protegerlos.

Cristian Miguel Busani Barraza, Vaquero
Cristian is one of the newest members of the field team. He has been a vaquero in the region for over 7 years. Cristian works in the maintenance of the reserve along with the other vaqueros, from time to time he helps the technicians in the review of cameras accompanying them to the different ranches. He is an enthusiastic young man, and adapts easily to each of the tasks that come his way in the Northern Jaguar Reserve.
How did you find your way to work with NJP/ACN/the Northern Jaguar Reserve?
I knew about the area from working as a cowboy on neighboring ranches of the Northern Jaguar Reserve, and at times on ranches that are part of *Viviendo con Felinos* (Living with Felines). Eventually, I was invited to work occasionally at the reserve until a permanent position opened up and I accepted it.
What’s the most unforgettable wildlife encounter you’ve had?
One day while I was working, I came face to face with a mountain lion. It climbed a tree, and my coworker Braulio and I were standing under the tree.
What sparked your love for nature or animals?
Being connected with them out in the field and learning up close how important they are for the Earth.
¿Cómo encontraste tu camino a trabajar con NJP/ACN/Reserva Jaguar del Norte?
Conocía del lugar por haber trabajado como vaquero en ranchos vecinos de la reserva jaguar del norte, en alguna ocasión en ranchos de Viviendo con Felinos. Después me invitaron a trabajar ocasionalmente en la reserva hasta que hubo un lugar para un puesto permanente y lo acepté.
¿Cuál ha sido tu encuentro más inolvidable con la vida silvestre?
Un día que mientras trabajaba, me tope frente a frente con un león, este trepo un árbol y mi compañero Braulio y yo, estábamos debajo del árbol.
¿Qué despertó tu amor por la naturaleza y los animales?
Estar relacionado con ellos en el campo y conocer más de cerca la importancia que tienen para la tierra.

What’s your “origin story”? How did you find your way into wildlife work?
After dropping off from my first go at a college education in a program that I did not find fulfilling, I took some time off to reflect on my real genuine interests and purpose, not really sure if I was willing to go back to school. During that period, I took up photography as a hobby and through it, I made some friends who were on the environmental sciences path. They invited me on adventures to beautiful places of Sonora that I didn’t even knew existed. Not surprisingly, I got hooked fast. However, I also was captivated by the interesting conversations about the nature we would find at the places we explored. Those experiences allowed me to remember that I have always felt akin to nature and that some of my happiest childhood memories happened in natural settings, like going on picnics at Cañón de Evans, Cananea, with my tíos and primos, camping with my Boy Scouts group in an cottonwood forests in Topahue, or cliff into the yaqui river with my middle school friends near el Novillo. My curiosity or nature was rekindled, so I decided to go back to college and get a degree in Ecology. I’m so happy I did.
If you could be any wild animal for a day, what would you be — and why?
I think I would like to be a mountain goat, because I love climbing hills and eating plants.
What’s one surprising skill or hobby that helps you in your role?
I think I’m a people person and a good conversator. This help me be a good liaison with our partners and collaborate so that Asociación Conservación del Norte can continuously operate smoothly.
What’s the most unforgettable wildlife encounter you’ve had?
While I was getting my master’s degree, I took up on an invitation by a Duke University and Prescott College group to a field course about biodiversity and governance group that took place in the Grandes Islas region of the Golf of California. One day, as we travelling by panga to Isla San Pedro Martir, just gliding over blissfully calm waters, we were overpassed by a huge pod of bottle-necked dolphins; I’m talking several hundreds, if not thousands of them, breaching all around us at jaw-dropping speed and height. They seemed to be going in the same direction than us and after maybe around half an hour of that incredible spectacle, we clearly saw why; a full blown “bochinche” (feeding frenzy) was taking place right ahead. Fin whales, sea lions, seagulls, pelicans, and of course, dolphins, to name few of the species that we saw having a feast. An unforgettable show of nature’s dynamism.
What’s a “day in your life” like at the organization?
I manage information, whether it is for fiscal, legal or management purposes, I help Asociación Conservación del Norte stay on-par with its obligations as an authorized non-for-profit in Mexico and be set up for success in our conservation goals.
What part of your work makes you proudest?
When the field team shares new photographs from the field cams with pups of felines, deer or other species I feel very proud and grateful to have the opportunity of being part of the team that makes it possible for these beings to live freely in the Northern Jaguar Reserve and are welcomed guests in the Viviendo Con Felinos ® ranches.
What’s something donors might be surprised to learn about your work?
That, as it turns out, conservation takes a lot of administrative work because translating precious resources into effective action requires being on top of all fiscal and legal matters so that the organization’s integrity and capacity remains uncompromised.
How do you and your team keep the energy up during tough stretches?
I remember all the good things we are doing for nature and the local communities and that wildlife needs us to advocate for it more than ever. Its counting on us!

Santa Nápoles Trujillo, Ph.D., Environmental Educator
Santa joined our team in 2016, and she excels at approaching ranchers from a place of collaboration and problem solving. Along with her sister Blanca, Santa designed and implemented the first environmental education program for jaguar conservation in Sonora in 2006. She previously worked as ecology director for the Municipio of Guaymas and as manager of the Natural Protected Area in the Estero del Soldado. Santa has been a member of the advisory council for sustainable development at SEMARNAT since 2008. She is the executive director of Conciencia y Educación Ambiental, A.C. and earned her Ph.D. in Conservation and Management of the Natural Environment from the Universidad Internacional de Andalucía.
What’s your “origin story”? How did you find your way into wildlife work?
My concern for the environment began when I was little. We lived on a ranch outside the city and were always surrounded by nature. When my sister and I were kids, Dad used to take us to a nearby creek and let us swim there. The water came from rain runoff—I remember it well, the beautiful muddy brown color, which my mom would later hate when washing our clothes. I also remember that we used to visit an estuary near the house; we would walk for hours to get there because we didn’t have a car yet. We were happy, eating pitahayas (a spiny cactus fruit) in August. In short, since we were young, nature provided what we needed to eat and gave us that great feeling of adventure and peace that you can hardly find in the city.
How did you find your way to work with NJP/ACN/the Northern Jaguar Reserve?
I have had several pivotal moments in my life that have shaped who I am today and strengthened my convictions and bonds with nature.
I remember my first major encounter with reality was when I was in high school (preparatoria or bachillerato). Innocently, Lupita and I created a handwritten petition asking for the cleaning of the Bay of Guaymas. We asked people passing by to support us by signing if they agreed with our request. We gathered almost two hundred signatures and spent the entire afternoon collecting them outside the municipal authorities’ offices — at the City Hall. When we finally thought we had enough signatures, we took them to the Municipal President. Obviously, as expected, he did not receive us; it was his secretary who told us that what we had done was useless, that they could do nothing, and returned the petition to us.
I held it for a moment; I couldn’t accept that our work and the citizens’ request were dismissed without even reaching their final destination. I gathered my courage and asked the secretary to keep the petition and deliver it to the President. At that moment, Lupita and I looked at each other with bright, tear-filled eyes; hiding our disappointment was impossible. I handed over our humble petition again and, with a trembling voice, asked him to explain why they could do nothing if that was what the people were asking for, as I kept hearing only refusals.
On the verge of breaking down from anger, but mostly from helplessness, Lupita pulled me out of that room. We cried for a while outside City Hall and then laughed. We believed we were doing the right thing, that we were saving the world with all the enthusiasm of our inexperience, but what a real blow we had taken.
That’s when I realized there was a great lack of commitment from the authorities, and if they wouldn’t do what we expected for the people, then we would.
I think a crucial moment came shortly after that, at age 16, still in high school. Some friends and I were organizing a trip to the beach when suddenly I said, “Why don’t we clean the Bay of Guaymas instead?” The Bay had long been considered one of the most polluted in all of Mexico. Some laughed, others said yes, and I thought, great, that’s what we’ll do!
Then it occurred to me to go further and think, “What if instead of just my friends and me, we get everyone in the school involved?” We told our biology teacher what we planned and asked for her support. She agreed and arranged a meeting with the school principal to present our idea. Thanks to teacher Evangelina, I spoke with the principal, who initially was reluctant but agreed once he knew we had the backing of our biology teacher. He authorized us to visit all the classrooms to invite other students. We arranged for students who participated in the cleanup brigade to receive community service hours as motivation.
I was amazed by the response, but of course, as a teenager, I wasn’t ready to go to every classroom, especially with older groups; I had only been in high school for a year, and addressing advanced groups terrified me. Most of our friends, hearing how big our beach cleanup project had become, stepped aside and decided not to join us in the classrooms.
I still remember it like yesterday: Lupita and I went to the first classroom. I had my hair tied in two ponytails and wore a pink cotton sweater that belonged to my mom, bone-colored school shoes gifted by my nanny in the United States, white knee-high socks, and a school uniform skirt that I had sewn myself to save money at home. We entered the classroom; I was so scared. I tried to speak, but everyone was talking. The teacher asked them to listen to me, and I went to the front. Some students made flirtatious comments, but I kept speaking and said what I had to say. Then something inside me came alive.
The first classroom was the hardest; after that, no one could silence me. We visited all 16 classrooms. Lupita only provided moral support since she refused to speak in front.
The teachers supported our cause and offered extra points to students who joined. It wasn’t easy to convince students to get dirty cleaning up someone else’s trash, especially since ecological awareness was still mostly theoretical at the time.
The day finally came—the first Saturday we went to clean. Getting off the bus, I saw only three people. I was in shock. I thought all that effort for only three attendees, and the most surprising thing was that they weren’t even in my group of friends—they were from other grades. When I approached them, they greeted me and said, “Everyone else is back there.” I didn’t understand at first, but when I turned the building, I saw nearly a hundred students who had answered our call. I was so excited I nearly cried. I was very happy.
We went every Saturday, filling a one-ton truck with solid waste. But when we returned the next weekend, we kept finding the same amount of trash. That was frustrating.
I realized people kept throwing garbage into the Bay. That was another pivotal moment for me because I understood that cleaning alone wasn’t enough—we had to raise awareness and sensitize people. I didn’t know it then, but that would be one of the first lessons to guide my life.
Years passed; I finished my degree studying Industrial Engineering. I wanted to be a biologist or an architect, but my parents couldn’t afford to send me to other cities where those careers were offered. However, being an engineer has been very useful in my profession; having a holistic view of processes, resource optimization, and zero waste are basic criteria for being a good environmentalist and environmental educator.
Shortly before finishing university, I revisited the lessons I learned, and at age 22, together with my sister and a group of friends, I founded our own environmental organization. It focuses mainly on multicultural and transdisciplinary environmental education, productive projects with rural communities, and ecosystem conservation, management, and restoration projects.
What we discovered we had lacked during those Bay cleanups was how to face the problem through Environmental Education. So, we started a program called “Ecological Inspector” in primary schools, which was a great success. Over time, we expanded our target groups and projects; we no longer worked only with children but also with families, youth, students, fishermen, ranchers, and rural communities—in other words, inter- and multicultural work.
When we founded the organization Conciencia y Educación Ambiental in 2003, we decided to focus our efforts on a niche that was not occupied by large organizations: environmental education. Thanks to this, we were able to create alliances with big organizations like WWF and Conservation International (CI).
We developed the first environmental education workshop focused on endangered species in the state of Sonora, concentrating on the jaguar, which led us to NJP through Naturalia, which contacted us in 2006 to implement a pilot environmental education program in Sahuaripa
If you could be any wild animal for a day, what would you be — and why?
A polar bear — I love them, so beautiful, strong, and at the same time so vulnerable to human pressures. Also, if you want to be a mother, it would be easy to have a cub, which will grow as big and strong as its mother but is born as small as a puppy, so in theory, giving birth wouldn’t be such a complicated or painful process for a polar bear mother. I used to think that the only way I could imagine wanting to be a mother was if I reincarnated as a polar bear, since there is nothing more tender to see than the utmost care and love with which they look after their tiny cubs.
What’s one surprising skill or hobby that helps you in your role?
We’ve learned many skills in this life. Blanca and I joke about all the trades we’ve picked up: ranchers, bricklayers; laying tile floors, plastering walls, mechanics, electricians, upholstering furniture, using a sewing machine, welding, pastry chefs, cooks, gardeners, ecosystem restoration, plant germination, designers, choreographers, poets, lawyers, consultants, TV hosts, translators, illustrators, communicators, surveyors, psychologists, teachers, therapists, environmental interpreters, mediators…
Looking back, it’s funny all the skills and tasks we’ve learned out of necessity. However, this has helped us gain a broader vision in building and managing solutions, and it allows us to have greater empathy with people.
What sparked your love for nature or animals?
From a very young age, I always had this connection with nature. I grew up on a ranch near the coast. I rode horses from when I was 4 or 5 years old, walking the trails hand in hand with my dad and my sister. Whenever it rained, Dad would take us to the streams that appeared with the rain, and we’d have a lot of fun splashing around.
The love for animals and nature was passed down to us by my father — the care for resources and sustainable living. We grew up exploring the fruit orchard he founded, always innovating, promoting the rational use of natural capital, whether with a windmill to generate electricity or by installing drip irrigation in the orchard.
My childhood was surrounded by mountains and sea. It was natural that those same lessons from my daily life would become something I would seek to conserve and protect, to honor my father’s memory and the happiest moments of my childhood.
At one point in my childhood, I wanted to be a veterinarian, but then I realized my love for animals went beyond domestic animals. I always admired wildlife. Also, operating, opening up, neutering, or amputating animals was not something I felt comfortable with.
Finally, I understood that protecting nature is not just about the species that currently exist — though that is important too — but about the framework in which the processes that produce biodiversity happen. In other words, to aim for nature conservation, it is necessary to recognize that the ecosphere is a planetary system functioning as a series of processes at different scales. These should be understood not only as biological phenomena but also in physical and thermodynamic contexts, where energy flows are the main factors triggering a series of necessary interactions that support biodiversity and the socio-ecosystems we have now. These same processes will also generate the biodiversity that will exist in the future.
Through my work in municipal governments, I have promoted the designation of Protected Natural Areas. I hope that soon we can move beyond focusing only on species and spaces to giving priority to the conservation of biological, thermodynamic, and physical processes at local, regional, and global levels, to ensure our own existence as a species.
What part of your work makes you proudest?
Of course, we have achieved great things in 20 years of the organization. We are pioneers in community environmental education in Sonora. We won the Environmental Merit Award, collaborated on major projects with fishing communities settled in the Gulf of California, led one of the first mangrove restoration projects in Sonora, promoted the creation of two municipal Protected Natural Areas, and pushed for the designation of a State Protected Natural Area. We have actively participated in the creation of State and Municipal Development Programs, and we have given hundreds of Environmental Education workshops.
But without a doubt, working with children — receiving them with a hug, hearing their problems, being able to bring a smile to their faces, taking them out of the everyday routine at home, sometimes giving them a moment of happiness, seeing their progress and how their eyes light up when we meet with them — is the most satisfying part of our work.
How do you and your team keep the energy up during tough stretches?
Optimism — that we are a great team, and that when one is immersed in seeing the negative aspects of the work, the difficulties we face, the risks we take, or the exhausting days, the other lifts you up, pushes you forward, recognizes the work and effort that the other is doing.
Sometimes we get tired, sometimes we want to give up, but when we see the transformation in the community, how the children respond, how the parents also get involved, you know you have to keep going. You know you are doing something good and that the effort is worth it.
What is one thing you have learned from this job that has stuck with you?
Starting an NGO (Non-Governmental Organization) is tough, and I must admit that being young, mostly women, without a related academic background made things even more difficult.
Our academic training — engineers, bachelors, accountants, etc. — limited us from entering an elitist niche occupied by large patriarchal structures in established global organizations.
As an organization, we have always bet on unifying efforts, collaborations, and cooperation. It’s impressive to see that there are many NGOs concerned about the environment, and all of us in one way or another pursue a common goal. However, there is a marked competition among them, and alliances are rare. It’s unusual to see two organizations like GREENPEACE and Sea Shepherd working together.
The truth is that competition — wanting and trying to be better than others — is, to a large extent, for me, the cornerstone of the socio-ecological crisis we are experiencing on the planet.
We underestimate the importance of cooperation in our origin and future survival, because simply put, if unicellular organisms had not cooperated and formed alliances, the first multicellular organisms, vertebrates, and finally life as we know it would not exist. Surely, the future of our civilization will be closely linked to cooperation in a way as fundamental as in our origin.
Is there anything else you would like our followers to know about you or your work?
Besides working in the environmental organization Conciencia y Educación Ambiental, I had the opportunity to serve as a public official and work as Director of Ecology and Environment for the municipality of Guaymas and as Director of the Municipal Institute of Ecology in the municipality of Hermosillo, two of the most populous coastal municipalities in the state of Sonora.
Throughout my career, I have given hundreds of interviews and participated in several press conferences, sometimes with more than 10 different media outlets present. However, I had never before been asked such personal questions as those Cholla asked me. I believe I had never expressed my feelings about these topics before.
¿Cuál es tu “historia de origen”? ¿Cómo encontraste tu camino hacia el trabajo con la vida silvestre?
Mi inquietud por el medio ambiente empezó desde pequeña, nosotros vivíamos en un rancho a las afueras de la ciudad, siempre convivimos con la naturaleza. Cuando éramos pequeños mi hermana y yo, Papá nos llevaba un arroyo cercano a la casa y nos dejaba meternos a nadar, el agua era proveniente de las escorrentías de la lluvia, lo recuerdo muy bien, el agua con un color café lodo hermoso, que mi mamá después repudiaba al momento de lavar nuestras ropas, recuerdo también que solíamos visitar un estero cerca de la casa, caminamos horas para llegar ahí porque aún no teníamos carro, éramos felices, comíamos pitahayas (fruto espinoso del cactus) en agosto. En fin, desde pequeños la naturaleza nos daba lo que ocupábamos para comer y esa gran sensación de aventura y tranquilidad, que difícilmente puedes encontrar en la ciudad.
¿Cómo encontraste tu camino a trabajar con NJP/ACN/Reserva Jaguar del Norte?
He tenido varios momentos cumbres en mi vida que me han hecho ser la persona que soy ahora, y que han fortalecido mis convicciones y lazos con la naturaleza.
Recuerdo mi primer tope importante con la realidad, fue cuando estaba en la preparatoria o bachillerato e inocentemente Lupita y yo, hicimos un manuscrito a mano donde pedíamos que se limpiará la Bahía de Guaymas y le pedíamos a las personas que pasaban por ahí, nos apoyaran con su firma si estaban de acuerdo con nuestra petición, reunimos casi doscientas firmas, estuvimos toda la tarde recabando firmas afuera de las oficinas del autoridades municipales; en el Palacio Municipal, cuando al fin creíamos que teníamos suficientes, se las llevamos al Presidente Municipal, obviamente como era de esperarse no nos recibió, fue su secretario el que nos dijo que eso que habíamos hecho no servía de nada, que ellos nada podían hacer, regresándonos el manuscrito que acabamos de entregarle.
Lo sostuve por un momento, no me resignaba a que nuestro trabajo y la petición de los ciudadanos fuera desechada, sin ni siquiera haber llegado a su destino final.
Me arme de entereza, y pedí que lo conservara el manuscrito y lo entregará al Presidente. En ese momento Lupita y yo nos mirábamos una a la otra con ojos brillantes e inundados, ocultar la decepción era imposible. Le entregue nuevamente nuestra humilde petición y con mi voz entre quebrada, le pedí me explicara por qué ellos no podían hacer nada, si eso era lo que el pueblo pedía, para seguía escuchando solo negativas.
Apunto de doblarme del coraje, pero más que nada de impotencia, Lupita me saco de aquella habitación. Lloramos un rato afuera del palacio municipal y después reímos, nosotras creamos que hacíamos lo correcto, que estábamos salvando al mundo con toda la ilusión de nuestra inexperiencia y que golpe de verdad nos habíamos llevado.
Fue entonces cuando me di cuenta había una gran falta el compromiso de las autoridades y que si ellos no hacían los que esperamos que hicieran por el pueblo, entonces nosotros lo haríamos.
Creo que un momento crucial fue poco después de eso, a los 16 años, aun en la preparatoria unos amigos y yo, estamos organizando una salida a la playa, de la nada se me ocurrió decir: “porque en lugar de ir a playa, mejor vamos a limpiar la Bahía de Guaymas”; Bahía que por mucho tiempo fue considera una de las más contaminadas de todo México, algunos se rieron, otros me dijeron que sí, y pensé genial, ¡eso haremos!.
Cuando de pronto se me ocurre ir más allá, y pensar; “que tal si en lugar de ir mis amigos y yo, vamos todos los de la escuela”. Recuerdo que le comentamos a nuestra maestra de biología lo que planeábamos hacer y le pedimos su apoyo, ella nos dijo que si y arreglo una cita con el director de la escuela para plantearle nuestra inquietud. Así fue como gracias a la maestra Evangelina que fui a hablar con el director, al principio no estaba muy de acuerdo, pero al saber que contábamos con el respaldo de nuestra maestra de biología accedió y nos autorizó para que pasáramos a todos los salones de la escuela a invitar a los demás estudiantes. Hicimos arreglos para que a los estudiantes que asistieran a la brigada se les dieran horas de servicio social como motivación.
Yo estaba maravillada de la respuesta, pero claro era una adolescente no estaba lista para pasar a todos los salones y mucho menos con otros grupos, apenas tenía un año en la preparatoria, y pasar a los grupos más avanzados me aterraba. La mayoría de nuestros amigos al escuchar las dimensiones que nuestra ida a la playa había alcanzado, se hicieron a un lado y decidieron no acompañarnos a los salones.
Aun lo recuerdo como si fuera ayer íbamos Lupita y yo al primer salón, yo llevaba mi cabello recogido con dos colas y un suéter rosa de algodón que era de mi mamá, mis zapatos escolares color hueso que me había regalado mi nina de Estados Unidos, mis calcetas blancas hasta arriba y la falda del uniforme escolar que yo misma me había confeccionado para ahorrarnos dinero en la casa. Entramos al salón, tenía tanto miedo, intente hablar pero todos hablaban, el maestro les pidió que me escucharán, y pase al frente, algunos estudiantes me tiraron piropos, pero yo seguía hablando y dije lo que tenía que decir, entonces algo en mi cobro más vida.
El primer salón fue el más difícil, después no había nadie que me callara, pasamos a cada uno de los 16 salones, Lupita solo como apoyo moral, pues se rehusaba a pasar al frente.
Los maestros se solidarizaban con nuestra causa y les ofrecían puntos adicionales a los estudiantes que fueran y es que no era fácil convencer a los estudiantes de ir a ensuciarse limpiando lo que alguien más tiro, en aquellos tiempos la conciencia ecología era algo que todavía estaba en el plano conceptual.
Llego el día, el primer sábado que fuimos a limpiar, al bajar del autobús, veo sólo tres personas, estaba en shock, pensé tanto esfuerzo para que solo hallan asistido tres personas y lo más impactante, era que ni siquiera eran personas que estaban en mi grupo de amigos, eran de hecho de otros grados y cuando me acerco a ellos me saludan, y me dicen: “allá están todos atrás”, y no entendía a lo que se referían, cuando doy vuelta al edificio y veo cerca de cien estudiantes que habían acudido a nuestro llamado, me emocione tanto casi hasta las lágrimas, estaba muy contenta.
Estuvimos yendo cada sábado, llenamos un camión tonelada con desechos sólidos y cuando volvíamos a ir el próximo fin de semana, seguíamos sacando la misma cantidad de basura, eso fue algo frustrante.
Entonces entendí que las personas seguían arrojando basura a la Bahía, fue hay otro momento cumbre para mí, pues me di cuenta que limpiar no basta, sino haces nada por crear conciencia y sensibilizar a las personas. En ese momento no lo sabía, pero sería una de las primeras lecciones que guiarían mi vida.
Pasaron los años, termine mi carrera, estudie ingeniería industrial, quería ser bióloga o arquitecta, pero a mis padres no les alcanzaba para mandarme a estudiar a otros municipios donde impartían esas carreras. Sin embargo, ser ingeniera me ha servido mucho en mi profesión, tener una visión de holística de los procesos, optimización de recursos y cero desperdicios, son algunos de los criterios básicos para ser una buena ambientalista y educadora ambiental.
Poco antes de terminar la carrera universitaria, retome mis lecciones aprendidas y a la edad de 22 años, funde con junto con mi hermana y un grupo de amigos, nuestra propia organización ambientalista; dedicada principalmente a la educación ambiental multicultural y transdisciplinar, a proyectos productivos con comunidades rurales, y proyectos de conservación, manejo y restauración de ecosistemas.
Lo que descubrimos que en aquellos años de la limpieza de la Bahía nos hizo falta, fue como encarar el problema a través de la Educación Ambiental. Así empezamos con un programa denominado inspector ecológico en escuelas primarias, fue todo un éxito, con el tiempo fuimos ampliando nuestros grupos metas y nuestros proyectos, ya no solo trabajamos con niños ahora lo hacíamos con familias, jóvenes, estudiantes, pescadores, ganaderos, comunidades rurales, es decir inter y multiculturalmente.
Cuando fundamos la organización Conciencia y Educación Ambiental en el 2003, decidimos que enfocaríamos nuestros esfuerzos en un nicho que no estaba ocupado por las grandes organizaciones; la educación ambiental. Gracias a esto pudimos crear alianzas con grandes organizaciones como WWF y CI.
Desarrollamos el primer taller de educación ambiental enfocado en las especies en peligro en el estado de Sonora, nos enfocamos en el Jaguar y eso nos llevó a NJP a través de Naturalia, la cual nos contactó en 2006 para implementar un programa piloto de educación ambiental en Sahuaripa.
Si pudieras ser cualquier animal salvaje por un día, ¿cuál serías y por qué?
Un oso polar, me encantan, tan bellos, fuertes y a la vez tan vulnerables ante las presiones antropogénicas. Además, si quieres ser mamá, sería fácil tener una cría, la cual crecerá tan grande y tan fuerte como su madre, pero que nacerá tan pequeña como del tamaño de un cachorrito de perro, por lo que en teoría dar a luz, no sería un proceso no tan complicado o doloroso para una osa polar. Antes pensaba que la única forma en la que podría llegar a imaginar querer se madre, seria si reencarnaba en como una osa polar, ya que no hay cosa tierna que ver con el sumo cuidado y amor con el que cuidan a sus crías tan pequeñas.
¿Cuál es una habilidad o pasatiempo sorprendente que te ayuda en tu función?
Habilidades hemos aprendidos muchas en esta vida, Blanca y yo bromeamos de todos los oficios que hemos aprendido; ganaderas, albañiles; poner vitropisos, enjarrar paredes, mecánicas, electricistas, tapizar muebles, usar una máquina de coser, soldar, reposteras, cocineras, jardinerías, restauración de ecosistemas, germinación de plantas, diseñadoras, coreógrafas, poetas, abogadas, consultoras, conductoras de televisión, traductoras, dibujantes, diseñadoras, comunicólogas, encuestadoras, psicólogas, maestras, terapeutas, interpretes ambientales, mediadoras…
Mirando atrás, es gracioso todas las habilidades y tareas que hemos aprendido por necesidad, sin embargo, eso nos ha ayudado a tener una visión más amplia en la construcción y gestión de soluciones, y nos permite poder tener mayor empatía con las personas.
¿Qué despertó tu amor por la naturaleza o los animales?
Desde muy pequeña siempre tuve este contacto con la naturaleza, crecí en un rancho cerca de la costa. Montaba a caballo desde los 4 o 5 años, recorría los senderos de la mano de mi papa y mi hermana, en cada ocasión con lluvia, papa nos llevaba a los arroyos que aparecían con la lluvia y nos divertíamos dándonos un buen chapuzón.
El amor por los animales y la naturaleza, nos los trasmitió mi padre, el cuidado de los recursos y la vida sustentable, crecimos recorriendo la huerta frutal que el fundo, siempre innovando, promoviendo el uso racional de capital natural, ya sea con un molino de viento para generar electricidad, o colocando riego por goteo en la huerta.
Mi niñez fue rodea de montañas, y mar. Era lógico que esas mismas enseñanzas de mi cotidianidad, sería algo que yo buscaría conservar, y proteger, para honrar la memoria de mi padre y los momentos más felices de mi infancia.
En algún momento en mi niñez quería ser veterinaria, luego me di cuenta que mi amor por los animales trascendida a los animales domésticos, siempre admiré la vida silvestre, además operar, abrir, castrar o amputar animales no era algo con lo que me sintiera cómoda.
Finalmente entendí lo que se trata de proteger no es tanto las especies actualmente existentes, que también, sino el marco en el que se generan los procesos que producen la biodiversidad, es decir, para pretender la conservación de la naturaleza, se debe visibilizar que la ecosfera es un sistema planetario que funciona como una serie de procesos a distintas escalas, que más que ser evaluados como fenómenos biológicos, deben ser entendidos en el contexto físico y termodinámico, donde el flujo de energías, es el factor principal que desencadena una serie interacciones necesarias para el soporte de la biodiversidad y los socioecosistemas que tenemos ahora, y serán estos mismos procesos también, los que generarán la biodiversidad que existirá en el futuro.
Por desde mi trabajo en los gobiernos municipales eh fomentado la designación de Áreas Naturales Protegidas. Espero pronto podamos pasar de especies y espacios a darle prioridad a la conservación de procesos biológicos, termodinámicos, físicos en formal local, regional, mundial, para poder garantizar nuestra propia existencia como especie.
¿Qué parte de tu trabajo te hace sentir más orgulloso/a?
Claro hemos logrado grandes cosas en 20 años de la organización, somos pioneros en la educación ambiental comunitaria en Sonora, ganamos el Premio al Mérito Ambiental, hemos colaborado en grandes proyectos con comunidades pesqueras asentadas en el Golfo de California, lidereamos uno de los primeros proyectos de restauración de manglar en Sonora, promovimos la creación de 2 Áreas Naturales Protegidas de carácter municipal, e impulsado la Designación de una Área Natural Protegida Estatal, participado activamente en la creación de Programas Estatales y Municipales de Desarrollo, hemos dado cientos de Talleres de Educación Ambiental, pero sin dudar trabajar con los niños, que reciban con un abrazo, que te cuenten sus problemas, poder poner una sonrisa en sus rostros, sacarlos de la cotidianidad del día a día en sus casas, a veces brindarles un momento de felicidad, ver como progresan, como se iluminan sus ojos, cuando nos reuníos con ellos. Es la parte más satisfactoria de nuestro trabajo.
¿Cómo tú y tu equipo mantienen la energía en los momentos difíciles?
El optimismo, que somos un gran equipo, y que cuando uno está inmerso en ver los aspectos negativos del trabajo, las dificultadas que pasamos, los riesgos que tomamos, o las jornadas extenuantes, el otro lo levanta, lo impulsa, reconoce la labor y el esfuerzo que el otro hace.
A veces nos cansamos, a veces nos queremos rendir, pero cuando vemos como la trasformación de la comunidad, como responden los niños, como los papas también se involucran, sabes que tienes que seguir, sabes que estas haciendo algo bueno y que vale la pena es esfuerzo.
¿Qué es una cosa que has aprendido en este trabajo y que se te ha quedado grabada?
Iniciar una ONG (Organización No Gubernamental), es duro, y debo admitir que el hecho de ser jóvenes, en su mayoría mujeres, sin carrera afín al medio, dificulto mucho más las cosas.
Nuestra formación académica; ingenieros, licenciados, contadores, etc., nos limitaba entrar en un nicho elitista ocupado por grandes patriarcados en las organizaciones mundiales consolidadas.
Como organización siempre hemos apostado por la unificación de esfuerzos, las colaboraciones y la cooperación, es impresionante ver que existen muchas ONG preocupadas por el ambiente y todas de alguna u otra manera buscamos un fin común, y sin embargo, exista una competencia bien marcada entre ellas, rara vez existan alianzas, es inusual ver a dos organizaciones como: GREENPEACE,y Sea Shepherd trabajar juntas.
Lo cierto es que la competencia; querer y pretender ser mejores que otros, es en gran medida para mí es la piedra medular en el origen de la crisis socioecologica que estamos viviendo en el planeta.
Menospreciamos la trascendencia de la cooperación en nuestro origen y supervivencia futura, pues sencillamente si los organismos unicelulares no hubiesen cooperaran entre sí y formado alianzas, no existirían los primeros organismos pluricelulares, los vertebrados y finalmente la vida como la conocemos, seguramente el futuro de nuestra civilización estará estrechamente vinculada con la cooperación de una forma tan elemental como cuando nuestro origen.
¿Hay algo más que te gustaría que nuestros seguidores supieran sobre ti o tu trabajo?
Que además de trabajar en la organización ambientalista Conciencia y Educación Ambiental, tuve la oportunidad de funcionaria publica y desempeñarme como Directora de Ecología y Medio Ambiente del municipio de Guaymas y Directora del Instituto Municipal de Ecología del municipio de Hermosillo, dos de los municipios costeros más poblados del Estado de Sonora, y a lo largo de mi trayectoria me han hecho cientos de entrevistas y he participado en varias ruedas de prensa, donde han estado hasta mas de 10 medios de comunicación distintos, sin embargo nunca antes me han hecho preguntas tan personales como las que me hizo Cholla, creo que nunca había expresado mi sentir respecto a estos temas.

Blanca Nápoles Trujillo, Environmental Educator
Blanca founded a non-profit environmental education organization, Conciencia y Educación Ambiental, A.C. in 2004. As coordinator of Conciencia, she has worked in urban and rural areas throughout Sonora and along the Gulf of California to promote environmental awareness. Since 2016, Blanca has been part of our team, helping to strengthen conservation involvement in the local communities and habitats where jaguars live. She previously worked for the Mexican forestry agency CONAFOR, and like her sister Santa, is a certified environmental interpreter by the National Association for Interpretation.
What’s your “origin story”? How did you find your way into wildlife work?
I was born and raised on a ranch; we were always in direct contact with nature. My parents raised sheep, cows, goats, and chickens. We also had horses, and we loved riding them. Near where we lived was the coast, and we really enjoyed going to the beach. There was also an estuary called Estero del Soldado, where we would spend some weekends. So, from a young age, I was always very connected to nature and everything around it.
Additionally, on the ranch there was an orchard with oranges, tangerines, grapefruits, lemons, and limes. We loved spending time in the orchard playing and climbing the trees. As part of a school project at the university, my sister started an environmental organization and invited me to work with her. At first, we went to schools to give workshops and organized beach clean-up campaigns.
We were fortunate to work on several projects with the WWF organization, and it was there that we met a great friend who, a few years later, would connect us with the NJP.
If you could be any wild animal for a day, what would you be — and why?
I would like to be a hummingbird, so I could fly far and visit many flowers of different kinds and beautiful colors.
What’s one surprising skill or hobby that helps you in your role?
Patience is a skill that is very useful when working with children and with people—especially those from rural communities—since they have deeply rooted customs.
What sparked your love for nature or animals?
Being born on a ranch surrounded by nature, always having that direct contact, helped me develop a deep empathy for animals.
What’s the most unforgettable wildlife encounter you’ve had?
One time, while I was out in the field for work in the city of Obregón, we were at the Oviachic Dam. When I looked up toward the top of a hill, I couldn’t believe what I was seeing—at a distance of about 600 meters, there was a beautiful puma. It looked very large, strong, and healthy. My legs started to shake—I’m not sure if it was from fear or excitement.
What part of your work makes you proudest?
Seeing the children grow up, and hearing some of them say they want to become biologists, and how excited they get when we visit their schools.
What’s a challenge you’ve faced — and how did you get through it?
I had a serious accident on a highway in the mountains of the municipality of Moctezuma. It was very severe—punctured lungs, broken ribs, head injuries, a fractured pelvis, a fractured shoulder blade, among other injuries. After the accident, I had to learn to walk again; they had placed two screws in my hip. After that traumatic experience, I said I would never go back to the mountains. However, a few years later, I had to overcome that fear in order to return—this time to Sahuaripa—to do environmental education.
¿Cuál es tu “historia de origen”? ¿Cómo encontraste tu camino hacia el trabajo con la vida silvestre?
Nací y me crie, en un rancho, siempre estuvimos en contacto directo con la naturaleza, mis papas se dedicaron a criar borregos, vacas, cabras, gallinas, además teníamos caballos, y nos gustaba mucho montarlos. Cerca de donde vivíamos estaba la costa, y nos gustaba mucho ir a la playa, además había un estero, que se llamaba Estero del Soldado, ahí pasábamos algunos fines de semana. Por lo que desde pequeña siempre estuve muy apegada a la naturaleza y todo su entorno. Además, en el rancho había un huerta donde había naranjas, mandarinas, toronjas, limones y limas, nos gustaba pasar mucho tiempo en esa huerta jugando y trepando los árboles. Mi hermana como parte de un proyecto escolar en la universidad, creo una organización ambientalista, me invito a trabajar juntas, al principio íbamos a las escuelas a dar talleres, hacíamos campañas de limpieza en las playas. Tuvimos la suerte de trabajar con varios proyectos con la organización WWF, ahí fue donde conocimos a un gran amigo, que después de algunos años nos pondría en contacto con la NJP.
Si pudieras ser cualquier animal salvaje por un día, ¿cuál serías y por qué?
Me gustaría ser un colibrí, para volar lejos y visitar muchas flores, de diferentes tipos y con hermosos colores.
¿Cuál es una habilidad o pasatiempo sorprendente que te ayuda en tu función?
La paciencia es una habilidad que sirve de mucho cuando se trabaja con niños, y con personas, sobre todo de pueblo, ya que tienen sus costumbres muy arraigadas.
¿Qué despertó tu amor por la naturaleza o los animales?
El haber nacido en un rancho rodeada de la naturaleza, siempre el tener ese contacto directo y generar esa empatía por los animales.
¿Cuál ha sido tu encuentro más inolvidable con la vida silvestre?
En una ocasión cuando andaba en campo por trabajo, en la ciudad de obregón, estábamos en la presa del oviachi , cuando voltie a lo alto de una colina, no podía creer lo que estaba divisando mas o menos una distancia de unos 600 metros, era un puma hermoso, se veía muy grande, fuerte y sano. Sentí que me templaban las piernas no se, si fue por el susto o emoción.
¿Qué parte de tu trabajo te hace sentir más orgullosa?
Ver cuando los niños van creciendo, y que algunos te dicen que quieren ser biólogos, y que se entusiasman cuando los visitamos a las escuelas.
¿Cuál ha sido un desafío que enfrentaste — y cómo lo superaste?
Yo sufrí un accidente en carretera en la sierra del municipio de Moctezuma, estuvo muy fuerte, pulmones perforados, costillas quebradas, golpes en la cabeza, fractura de pelvis, fractura del omoplato, entre otras lesiones. Después de ese accidente tuve que aprender a caminar de nuevo, me habían colocado 2 tornillos en la cadera. Después de ese trauma que sufrí, dije que nunca iría a la sierra de nuevo, sin embargo después de algunos años tuve que vencer ese miedo, para poder ir de nuevo a la sierra pero esta vez en Sahuaripa para hacer educación ambiental.